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November 11, 2014
Question

Custom email template sizing/scaling issues

  • November 11, 2014
  • 4 replies
  • 1477 views
I am building custom email templates but am experiencing problems with optimization across multiple devices/OS's/screen sizes etc. Is there any best practices for sizing or scaling that works across *most* if not all platforms?
 
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4 replies

Matt_Stone2
Level 9
November 11, 2014
Single column, max width of about 600px. Not enough clients support media queries, so I stay away from responsive code.
November 12, 2014
Thanks Matt! But what about Android devices that have screens smaller than 600?
Matt_Stone2
Level 9
November 12, 2014
For most recent-generation phones/tablets, they will compress everything down automatically, which is why the single column format is important. Some older phones it won't look great, but you're never going to make it perfect for everyone when it comes to HTML emails.
Matt_Stone2
Level 9
November 12, 2014
Also, if you don't already use a service like Litmus or Email on Acid, definitely look into one. They will make checking your designs much, much easier.