Creating custom objects when no CRM is in use

Question

Does anyone knows whether it is possible to create custom objects related to the lead object when using Marketo without a CRM?

When using Marketo with salesforce.com, custom objects linked to the lad or contact objects are imported and can be synched. When doing so, triggers and filters are added, and these custom objects can be instanciated from the API.

But if you do not have a Salesforce, is it possible to add custom objects from the admin interface? I have not been able to find out.

Any help on this would be appreciated.

Best regards,
Greg

Anonymous · Accepted Answer

Hi Greg,Yes, it is possible to have a Marketo only custom object. At this point in time the end user/admin doesn't have the ability to create it, it requires the assistance of support/services.I'm out of the office at the moment and can't recall if there is a fee involved so can you log a case with support and a colleague will be in touch ASAP.http://community.marketo.com/MarketoDiscussionDetail?id=90650000000Pi1MAASRegards.Cathal

Anonymous · Answer

Marketo does allow you to create new custom fields in the admin tab. These would then be exposed to the API. Documentation here...

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