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Steph_Anderson
Level 4
May 16, 2018
Question

Create anonymous web activity report?

  • May 16, 2018
  • 1 reply
  • 2787 views

I've been asked by our sales leader to generate a daily report on anonymous web activity. I did a quick community search and didn't see instructions on how to set that up.

Any thoughts?

TIA!

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1 reply

SanfordWhiteman
SanfordWhiteman
Level 10
May 16, 2018

Use a Web Page Activity report, and on the Setup tab, choose "Anonymous Leads (including ISPs)" as the source.

N
npasero
Level 3
February 22, 2019

Hi Sanford,

but does this work only for visitors from Large corporations? If I am not wrong Marketo looks out for the IP Address within the public whois so I am assuming small companie´s users won´t show up. Correct?

Thanks

SanfordWhiteman
SanfordWhiteman
Level 10
February 22, 2019

It actually has nothing directly to do with the size of the company but how involved their IT infrastructure leaders are in maintaining ownership of their network(s).

I've worked with 25-person companies who have Autonomous System (AS) numbers assigned to their satellite offices.

It tilts more toward companies with multiple locations, sophisticated IT staff, and security awareness than to company size alone.

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