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Grace_Li2
Grace_Li2
Level 2
June 22, 2016
Question

Conversion rate of Anonymous to Known leads

  • June 22, 2016
  • 2 replies
  • 3173 views

Since Marketo removed the "Is Anonymous" field, is there another way to identify the number of people that got converted from Anonymous to Know? I feel like some kind of filter can be used together with "Lead created after" but not sure what. Does anyone know?

Many thanks!

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2 replies

A
Anonymous
June 22, 2016

This may not be possible without the Web Personalization module

Also, have you tried looking at Google Analytics?

Grace_Li2
Grace_Li2Author
Level 2
June 22, 2016

What do you mean by checking Google Analytics?

A
Anonymous
June 22, 2016

I was thiniing that google analytics may help you solve this problem but I am not sure.  It was just a place you could try.

A
Anonymous
June 22, 2016

Hmm I think you can use the Leads by Status report in Analytics. Go to the Smart List tab and choose "Original Source type IS web form fill out, web page visit". Then in Set up you can choose the date range and you'll see your lead total in the report tab.

    Grace_Li2
    Grace_Li2Author
    Level 2
    June 22, 2016

    Thanks Christina, but do you know why it says "no data found" under the report tab?

    A
    Anonymous
    June 22, 2016

    Two thoughts:

    1) Do you have status set up?

    2) change the date range in the set up tab. Try 90 days or longer.

    Let me know if #2 works!

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