Centralized Latest SFDC Campaign Name

Question

Hello,

I am trying to centralize a smart campaign to update the latest SFDC Campaign Name for a record. I'm trying to assess if this is doable in Marketo or if I need my SFDC admin to create a flow:

I would want two central SCs:
1) To Stamp a Lead Source Program (1 time)

2) To Stamp the latest SFDC Campaign Name (Lead Source Program Latest)

Thank you!

SanfordWhiteman · Accepted Answer

Hi sanford!

Seems to be working - I'm just making sure this is a sound way to go about it other than the preferable execute campaign logic per program.

thanks

This is just fine, though the activity date constraint doesn’t make sense: if you’re triggering on one activity, it’s always in the past 2 hours.

ShannonKelly · Answer

Are the SFDC Campaigns synced with Marketo Programs?

Create an Executable smart campaign with CDV flow steps for the fields you want to update, and use the {{program.name}} token (assuming your Marketo programs share a naming convention with the SFDC campaigns).

In the Marketo programs where the SFDC campaign sync happens, within one of your smart campaigns, add an Execute Campaign flow step to call your new Executable smart campaign, and set Parent Tokens to TRUE.

The field values will be updated with the name of the originating Marketo program.

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