Capturing & scoring users via the mobile app | Community
Skip to main content
Jessica_Korn
Level 2
March 14, 2017
Question

Capturing & scoring users via the mobile app

  • March 14, 2017
  • 1 reply
  • 1701 views

Hi - we are building a new mobile app, and users will be able to fill out a registration form. I'd like to be able to capture these registrations in Marketo, but I'm not sure how to do this?

Do I create a new program in Marketo called mobile app.?

My question is this - how does the trigger in Marketo get synced with the data coming in from the app? Is there some code I need? Something like lead is created - lead source is mobile app... or is the lead source the actual name of my mobile app? I will NOT be using a Marketo form for my registration form, so I'm unsure how registrants will get into Marketo.

Same with scoring. How do I score someone up for filling out a registration form or taking an action within the mobile app? Would that be using mobile app triggers? THANK YOU!

This post is no longer active and is closed to new replies. Need help? Start a new post to ask your question.

1 reply

Josh_Hill13
Level 10
March 14, 2017

Did you connect your product to Marketo with the API? Was the data flow architected already?

Jessica_Korn
Level 2
March 14, 2017

Good question. I will find out.