Can you track the number of emails sent to a lead with Marketo? | Community
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A
Anonymous
November 21, 2014
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Can you track the number of emails sent to a lead with Marketo?

  • November 21, 2014
  • 2 replies
  • 946 views
Can't seem to find a standard field in Marketo. Perhaps need to create a custom formulaic one.  Would want this field to increment each time a lead is emailed. Any advice would be appreciated!

-Andrew
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Best answer by
Andrew - Great idea!! I would suggest creating a field called 'Email Score'. Every time an e-mail is delivered to a lead, you could increment the score by +1. So when someone's Email Score is 15, you can identify that they received 15 e-mails through your campaigns. Hope this helps. Thanks!!

2 replies

A
Anonymous
Accepted solution
November 22, 2014
Andrew - Great idea!! I would suggest creating a field called 'Email Score'. Every time an e-mail is delivered to a lead, you could increment the score by +1. So when someone's Email Score is 15, you can identify that they received 15 e-mails through your campaigns. Hope this helps. Thanks!!
    A
    Anonymous
    November 22, 2014
    Hello Kashmira,

    That's an excellent suggestion. Thank you so much! Great workaround:)

    All the best,
    Andrew
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