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A
Anonymous
March 13, 2014
Question

Can you conduct A/B testing for webinar email invitations?

  • March 13, 2014
  • 2 replies
  • 1323 views
I did some research and it looks like you have to create a separate email program to conduct A/B testing. Is there any way to add this to a webinar program?
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2 replies

A
Anonymous
March 13, 2014
You can include an email program type in an default- or event program type. This will allow you to test.
Josh_Hill13
Josh_Hill13
Level 10
March 13, 2014
Yes!

You can also use Random Sample to create multiple lists to test the emails against. Better to use the Email Send child program.
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