Can segments be defined using Webpage visits? | Community
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A
Anonymous
December 4, 2014
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Can segments be defined using Webpage visits?

  • December 4, 2014
  • 2 replies
  • 1053 views
It appears that only lead attributes can be used for segmentation? Is there a way to use activity (email clicks, website visits, etc) to create segments or lists to be used for dynamic content?

Many thanks!
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Best answer by Dory_Viscoglio
Hi Anthony, it's a little bit more work, but I create smart campaigns based on activities that add people to a list. Member of List is a criteria for segmentation. I also have smart campaigns that will remove them from the list after x amount of time, or if they do something else, so that the segmentations can remain dynamic even though lists are static.

2 replies

Dory_Viscoglio
Dory_ViscoglioAccepted solution
Level 10
December 4, 2014
Hi Anthony, it's a little bit more work, but I create smart campaigns based on activities that add people to a list. Member of List is a criteria for segmentation. I also have smart campaigns that will remove them from the list after x amount of time, or if they do something else, so that the segmentations can remain dynamic even though lists are static.
    A
    Anonymous
    December 4, 2014


    Thank you Dory!
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