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A
Anonymous
October 16, 2014
Question

Can I use wait steps to send emails at different times in a single smart campaign?

  • October 16, 2014
  • 3 replies
  • 1107 views
Would this work to sends a single email at different times to different segments on the same day? Is it better/worse than 3 different smart campaigns that are scheduled separately?



If lead is in East Time Segment, send email at scheduled time. 

Wait 1 hour. 

If lead is in Central Time Segment, send email. 

Wait 2 hours.

If lead is in Pacific Time Segment, send email.
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3 replies

Valerie_Armstro
Valerie_Armstro
Level 9
October 16, 2014

Hi Lisa,

Yes, this should work, but be sure to include a logic in the choice steps that will exclude anyone who already received the email (just a good precaution to take).  We do something very similar to what you described.  Our batch campaign for the email has the following flow steps:

If Email Flight = A,  Send Email EXAMPLE.
All else, do nothing.

Wait 3 hours

If Was Sent Email EXAMPLE, do nothing.
If Email Flight = B, Send Email EXAMPLE
All else, do nothing.

etc.

    R
    Rasmus_Bidstru1
    Level 4
    October 16, 2014
    Hi

    I would make it as one campaign with steps in it :) 
    A
    Anonymous
    October 20, 2014
    Yes, this is a great way to reduce the number of smart campaigns you have. 
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