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October 6, 2014
Question

Best way to track PPC leads

  • October 6, 2014
  • 1 reply
  • 749 views
I am traying to figure out the best way to track PPC leads in marketo... any ideas?


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1 reply

Josh_Hill13
Level 10
October 6, 2014
There are several ways:
  • single program for each ad or ad group
  • use url parameters to populate hidden fields on the form. You'll have 1 page and 1 form in your Program. You will only need one Program for all channels.