Hello All,I was wondering what values you use when trying to find out if the lead is a descision maker, I've seen fields like:I am the: decision maker end user purchaser evaluator things like that. What are the fields used by you all? Thank you in advance.Shweta.

A

Anonymous

Question

Best Practice for Decision Maker/Influencer list

Forum|Forum|13 years ago
May 8, 2013
1 reply
661 views

Hello All,

I was wondering what values you use when trying to find out if the lead is a descision maker, I've seen fields like:

I am the:

decision maker
end user
purchaser
evaluator

things like that. What are the fields used by you all? Thank you in advance.

Shweta.

Marketo

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Josh_Hill13

Level 10

Usually use Title/Function to help sort that out. That only works in some situations of course. The problem with a direct ask is many people will just lie on the form to obtain what they want.

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