Skip to main content
Grégoire_Miche2
Grégoire_Miche2
Level 10
July 5, 2016
Question

B2C predictive scoring/predictive analytics

  • July 5, 2016
  • 1 reply
  • 1141 views

Dear community,

has anyone searched / implemented a predictive scoring / predictive analytics solution for B2C markets?

Most of the ones we have been looking into are mostly B2B, focusing a lot on account/firmographic data. We would need a product that integrates with Marketo and leverages contact info, social network and behavior info.

Thanks in advance for your input.

-Greg

This post is no longer active and is closed to new replies. Need help? Start a new post to ask your question.

1 reply

Casey_Grimes2
Casey_Grimes2
Level 10
July 6, 2016

I've used AgilOne in the past for B2C, though it's not going to give you the social component—you'd need to architect a solution with something like Engagor and custom SFDC scripting (and get a person to actually man any sort of social listening.)

Terms & ConditionsAccessibility statement

Loading footer...