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June 18, 2014
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Automatic Unsubscribe

  • June 18, 2014
  • 3 replies
  • 1490 views
Is it possible to have a link in an email, that when clicked automatically unsubscribes a person, without first taking them to a form?
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Best answer by Beth_Holine
If you create a smart campaign with the smart list being clicks link in email (with the link you would like to unsubscribe someone) and then the flow change data value unsubscribe = true, you should be able to achieve this. :)

3 replies

Beth_Holine
Beth_HolineAccepted solution
Level 2
June 18, 2014
If you create a smart campaign with the smart list being clicks link in email (with the link you would like to unsubscribe someone) and then the flow change data value unsubscribe = true, you should be able to achieve this. :)
June 18, 2014
Jason,

I believe it is possible, but you might have to write some custom JavaScript for it to be a 100% thing. Tracking "clicks email" or "visits web page" works most of the time, but it's not a sure thing as some people may have cookies turned off, etc.
Josh_Hill13
Level 10
June 18, 2014
I personally would only put this on a Unsubscribe Now link.

But I'd also be reluctant to rely totally on this method because the link could break or not come with the token necessary to identify the lead.