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SyedHasan
Level 2
December 21, 2022
Solved

Attendees data flow

  • December 21, 2022
  • 1 reply
  • 1116 views

Hi,

I am looking for a suggestion to automate the data flow of attendees in Marketo.

Currently, we are sticking to the manual approach which is adding the list of attendees post the event in Marekto campaign then sending out the emails.

However, I am trying to automate this manual approach. Upon the event creation, I will activate the attendees campaign and the data will flow in Marketo and the emails will be issued automatically.

Hosting Platforms: ON24 and Teams.

Any suggestion would be appreciated.

Best answer by Darshil_Shah1

I don't think there is an OOTB integration service available for integrating MS Teams with Marketo, so you'd have to rely on third-party integrators/middleware platforms like Zapier/Workato/etc. for pushing the registrations and attendees' data back and forth. However, for the On24 platform, there's an integration service (documented here) available that writes data to a custom object in Marketo. You could use CO activity filters to send the post-event confirmation email and execute any other flows for attendees/no-shows.

 

1 reply

Darshil_Shah1
Community Advisor and Adobe Champion
Darshil_Shah1Community Advisor and Adobe ChampionAccepted solution
Community Advisor and Adobe Champion
December 21, 2022

I don't think there is an OOTB integration service available for integrating MS Teams with Marketo, so you'd have to rely on third-party integrators/middleware platforms like Zapier/Workato/etc. for pushing the registrations and attendees' data back and forth. However, for the On24 platform, there's an integration service (documented here) available that writes data to a custom object in Marketo. You could use CO activity filters to send the post-event confirmation email and execute any other flows for attendees/no-shows.

 

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