Allow email subject line program tokens to render in MSI | Community
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Level 7
August 7, 2015
New

Allow email subject line program tokens to render in MSI

  • August 7, 2015
  • 14 replies
  • 8206 views

When using Program Tokens in an email subject line MSI will show {{my.Subject Line}} instead of the actual value of the token. That defeats the purpose of using tokens.

14 replies

Level 1
June 28, 2019

This is super important for sales insight! Needs to be fixed!

Level 1
November 19, 2019

These are table stakes in our opinion and this lack of functionality means we will need to build out 300 individuals emails to show our Sales team the assets contact/leads have downloaded (via the MSI display)...further we intended to use tokens for other soft assets (webinars, events, etc.) and now this is completely useless (defeats the true value of cloning).

February 7, 2020
No text available
Chris_Willis1
Adobe Champion
Adobe Champion
April 21, 2021

This functionality also needs to be considered when using a My Token in Interesting Moments using a {{trigger.subject}} token.  

Chris Willis - Fractional GTM Operations Consultant