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February 15, 2018
Question

Ads: automate flow with Ad bridge

  • February 15, 2018
  • 0 replies
  • 1659 views

I'm interested in learning if anyone has been able to successfully figure out a way to automate ad campaigns with the new Ad bridge--for example Linkedin or Adroll.

I want to do the following:

Use case: encourage leads that clicked on an email invitation to sign-up for the CTA, let it be an event for this case

Flow:

  • Day 1: Send "save the date" email
  • Wait 5 days
  • If they clicked on Email CTA but did not register = then send to Ad bridge = vendor : Linkedin or Adroll
  • Wait 5 days
  • If not part of Registered list & part of invitation list = send 2nd email invitation
  • If lead registers = remove from campaign in Ad bridge

Has anyone done anything similar? That removes the manual push of lists into the Ad platforms.

Thanks!

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