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A
Anonymous
October 31, 2013
Question

Adding a lead to an existing nurture campaign

  • October 31, 2013
  • 2 replies
  • 942 views

Hello,

What is the best method for adding a single lead into a nurture stream for the first time?

We have a contact sales form that sends out messages once a week. This lead came to us through other means but we would like to educate them with the content.

Thanks!

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2 replies

A
Anonymous
October 31, 2013
If you are using the engagment engine select the lead and use the flow action "add to engagment program" If you are not just select the lead and then use a flow action "Request Campaign" (you will need to clone the batch campaign and set it up as a trigger-based Smart Campaign with the trigger "campaign is requested")
A
Anonymous
October 31, 2013
Flow actions are like the Swiss Army knife in Marketo...here is the documentation:

 http://community.marketo.com/MarketoArticle?id=kA050000000KytDCAS
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