Accessing content from Sitecore CMS for email campaigns? | Community
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Jennifer_Burtch
Jennifer_Burtch
Level 2
June 7, 2018
Question

Accessing content from Sitecore CMS for email campaigns?

  • June 7, 2018
  • 1 reply
  • 3431 views

We would like to access content from our Sitecore managed website within Marketo so we don't have to manually create content in our emails. I've seen a Sitecore/Marketo connector offered by a Marketo partner, but has anyone implemented it OR have advice on other ways to connect the systems for content sharing from Sitecore?  We have public content and content behind a paywall, both of which we'd be interested in accessing via Marketo.  Thanks for any advice!!

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1 reply

Dan_Stevens_
Dan_Stevens_
Level 10
June 7, 2018

Jennifer - check out my discussion over in this thread: Re: Sitecore & Marketo Integration

Jennifer_Burtch
Jennifer_BurtchAuthor
Level 2
June 7, 2018

Thanks, Dan.  I had already read that discussion, and while it addresses basic Munchkin integration, which we've already done, it doesnt address how to get published content from the website into Marketo for email campaigns.  Currently, we are copy/pasting or manually creating all email content.  Any thoughts on how to auto-populate web content into emails?

Dan_Stevens_
Dan_Stevens_
Level 10
June 7, 2018

So is your desire to take and entire page of content in Sitecore and use it for the content of an email?  If so, I suspect that would require some custom integration work.  Furthermore, the content on a web page is typically more detailed than what you would include in an email.  I'm not aware of an automated solution for this use-case.

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