A/b testing with extra step to end to unopens a day after winner is picked | Community
Skip to main content
MK_McNerney
MK_McNerney
Level 2
June 22, 2018
Question

A/b testing with extra step to end to unopens a day after winner is picked

  • June 22, 2018
  • 1 reply
  • 1741 views

Hi everyone, I am trying to understand how I can set up an A/B test with an extra step that sends the winner a day later to un opens. How should I go about doing this?

This post is no longer active and is closed to new replies. Need help? Start a new post to ask your question.

1 reply

Jackie_Potts
Jackie_Potts
Level 6
June 22, 2018

You could send in a smart campaign using a random sample going to a percentage say 10% a, 10% b, then pick your winner and send out the email to everyone who hasn't receive it.

Or send it using champion/challenger. Check out this with the answer that I think will help you out. - Champion Challenger Sample Size

MK_McNerney
MK_McNerneyAuthor
Level 2
June 22, 2018

Hi Jackie,

Thank you for the response. What I am trying to do is once my list has received the email, I want to resend the winner to the ones who never opened the email in the first go round.

Terms & ConditionsAccessibility statement

Loading footer...