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A
Anonymous
October 7, 2014
Duplicate

A/B testing on email blast programs?

  • October 7, 2014
  • 7 replies
  • 2181 views
I belive we should be able to do A/B testing on email blast program.

Why will they be called "email" blast if we can't do A/B testing.

    7 replies

    Kenny_Elkington
    Adobe Employee
    Kenny_ElkingtonAdobe Employee
    Adobe Employee
    October 7, 2014
    Hi Annabelle,

    You can already do this with email programs by following the instructions here: https://community.marketo.com/MarketoArticle?id=kA050000000LC8FCAW
    A
    Anonymous
    October 8, 2014
    Yes but this is an email send type of program, not an email blast
    A
    Anonymous
    October 8, 2014
    I agree with annabelle. 
    Dan_Stevens_
    Dan_Stevens_
    Level 10
    October 9, 2014
    I think what's being asked here is the ability to do the same type of A/B testing on a default Marketo program (using an email channel) as you can do with a Marketo Email Program. Many of us don't use the email program due to its limitations and experience with buggy functionality. Plus you can't use email programs in engagement programs.
    A
    Anonymous
    October 13, 2014
    Please change status back: we don't "already have it"
      Dan_Stevens_
      Dan_Stevens_
      Level 10
      October 21, 2015

      Can we get the status back so users can continue to vote on this idea?  Marketo does not already have this.

      K
      kh-lschutte
      February 7, 2020
      No text available
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