A/B testing on dynamically generated emails. | Community
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Anonymous
May 27, 2015
Question

A/B testing on dynamically generated emails.

  • May 27, 2015
  • 1 reply
  • 1975 views

Hello,

Anyone know if its possible to automatically integrate A/B testing on dynamically generated emails? And if it is, how do we set it up?

Thanks in advance!

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1 reply

Justin_Norris1
Justin_Norris1
Level 10
May 28, 2015

Genevieve George​, how are your emails being dynamically generated? How/when are they sent? What do you want to test?

I think that context will help the community offer suggestions.

Josh_Hill13
Josh_Hill13
Level 10
May 28, 2015

You may find Champion/Challenger testing helpful.

Keep in mind if you use Dynamic Content, this will create a huge number of variations while the test itself will be limited to Subject Line or Whole Email.

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