Adobe Marketo Engage

This idea is to create a "change token value" flow step that would enable to dynamically update the value of a token from within a smart campaign. There would be 2 options:The change would be only visible from within the campaign flow, similarly to what can be done with the "request campaign" API. Therefore, all emails sent from within this campaign will use the changed value for the lead. The main use case of this would be to reduce the number of emails. The same email could be sent 2 or 3 times at different points in time from the same campaign with different content or subject.The change would be impacted at program level and it should be possible to either set the value or add values to a token (similarly to a score). The main use case would be to enable to count the number of attendees in a program.-Greg

Our company's product is built off of the assuming that one person can create multiple product accounts. This is just the nature of our business. Therefore we have two unique identifiers that are very specific for filtering out legitimate duplicates. Email and a custom "Account ID" field. If we were able to use the "Find Duplicate" filter off of this account ID and email we would be able to easily keep our database clean of duplicates. I know i've seen other people with similar needs and it would be great to have other fields that could use this filter

I'd love to see a button that allows me to clone the filters for a smart list and automatically inputs it into a smart campaign. This would be especially helpful for very complicated smart lists that need to be transferred.

Right now, the granularity of the datetime in the activity log only goes down to the minute. As a result, some complex campaigns/processes show a few dozen individual actions that are completely out of order. They all took place in the same minute, yes. But that info is really hard to use when you are trying to diagnose a complex flow of events.For instance, a form fill out that triggers a whole host of events will often be the first chronological event (i.e. it's further down in the activity log). However, almost all of the time, it's listed above (i.e. after) many of the campaigns that the form fill event actually triggered.As it stands now, it's incredibly difficult to look at these activity logs and diagnose what happened in what order.Presumably, the second and millisecond field is being stored for these events (that's generally how modern web platforms collect timestamp - it's more granular than just minutes). It's hopefully just a matter of displaying it in the UI.

It would be very helpful to have a constraint on triggers and filters that allows us to check for the value of a form field at the point of the form fill. The reason a second filter of FieldName equals/contains/starts with/etc doesn't work is because sometimes the field values changes quickly if they're filling out multiple forms and can result in false positives or false negatives.

It is currently impossble to create reports in RCE based on the LP visits, conversion rate... We are putting together a dashboard dedicated to events and it is heavily missingthanks for your helpSylvain

Campaigns can get extremely complex - alerts when this happens, but not that; adding exceptions to the rules here and there, but not over here; send this email template when this happens, ETC. I found myself taking over a new campaign that is absolutely out of control. The first thing I asked was, "do you have a process map?" Of course the answer was NO. So my next question was, "OH! Can I just print the flow or process map from Marketo?" After all, THAT IS THE PROCESS MAP in virtual form! Turns out the answer was NO as well... It would be extremely helpful and efficient to be able to print process maps from the campaigns. This would allow us (and other users), to identify complexities that could be simplified, end-points, and paths or journeys that customers take throughout the campaign.

If would be nice if the email performance report could provide info by device or platform.If the option is activated, the report would look like thisemailSentDeliveredHard bounceSoft Bounce...My email1235112412515       - Device X345325.........       - Device Y423408............-Greg

I hate when I'm in a lead record or a campaign and want to get out and realize that I closed my other window. I always click on the ball and always feel anger and rage that it won't take me back to Marketo.Please, quit closing the door on me, man! Lemme back!Lemme click dat Superball ALL. THE. TIME.

The time's come for Marketo to stop rewriting mailto: links.  It's settled science that tracking such links makes them unreliable (see my blog post http://blog.teknkl.com/stop-trying-to-track-mailto-links-if-you-want-them-to-work/​) ​and you can't expect users to remember to always uncheck the "Track Link" checkbox or include the "mktNoTrack" class.Ultimately, the fact that they're tracked is a bug that needs to be fixed. It may be sad to see a (non-working) feature officially go, but there are plenty of new Ideas to add in its place.

Hi,This is a request and a new idea, could we create a new full name token in order to have as the sender "Jonata Jérôme" (From section) ?It could be like this : {{lead.First Name Last Name}}Many thanks for your feedbackJonata

Date and Time should be built into Event programs at the start. When I create a Webinar program and tie it to an actual Webinar the program should recognize the date and time and allow me to use those as tokens. Currently you do not have Time tokens, which is a real drag and productivity loss. You have a Calendar File which allows me to set a time, but I can't use that in my SCs or LPs.Ideally, there would be a Start Date and End Date for an event. Each day I'd be allowed to set times, so if it's a webinar I'd set it to one day and just put start / stop time. If it's a tradeshow I could put in multiple days and the times we'll be in the booth.Instead of creating a separate Calendar File, one would already be created automatically. Perhaps put in a Description field as well.  All of this could be utilized by my Smart Campaigns, Emails and Landing Pages.This would be a HUGE productivity gain.

It would be GREAT if we could add a token to a program that has a LP or multiple LPs that would allow you to fill out page meta tag details. Im not quite sure if "tokanizing" page meta tags is possible, but thats always one thing I forget to do!

When modifying an email template, if you change or remove the ID of an editable zone and approve the template, all emails using this template will have a draft created. But if you look at these Drafts, the content of the editable zone which ID has been removed is gone. Forever. This is due to the fact that, in the database, the content are stored in link to the ID.It is absolutely necessary that at least a warning be raised when a web designer tries to approve a template which editable zone ID's have been changed or removed. The message should at least say :The editable zone ID's in the template have been modified. Approving this template will lead to the loss of content for XX emails are using it. Do you want to continue?"The dialog needs to have a field in which the used will be prompted to enter word or something like this. This dialog needs to be similar to the one that shows up when deleting a huge number of leads.I have not tried the same with a guided LP template, but I suspect

Developing velocity scripts that use date formatting requires that your user locale is english, otherwise the script will not render correctly in the email preview, even if it works in the smart campaigns.Example here: Velocity scripts, email preview and user localeSo this idea it to make the velocity rendering independent from the user's locale and work as if the email was sent from a smart campaign.-Greg

I've been having a lot of problems lately with email probes auto-clicking links in my emails. The community has suggested some solutions, like filtering on web page visits, but the munchkin tracking code doesn't run 100% of the time.I think a better solution would be if Marketo, at a system level, provided an option where we could ignore email clicks that happen either before an email is delivered, or within 30 seconds of delivery being reported. That way, I can continue using "clicks email" triggers and not have to worry about additional filters or flow steps to account for probes.Thanks!

This is a minor request, but it would be great if there was an additional icon for Smart Campaigns that were deactivated after running for a while. We have icons for scheduled campaigns, requested campaigns, activated campaigns, etc. but I would love to see something small that tells me "this campaign was once active and had members, but is now deactivated".Even something like a little blue "x" in the same location as the green check mark would be great and easy to note when I'm quickly glancing at my program.

When selecting a campaign in the "member of SFDC campaign", all SFDC campaign show, inactive ones as well as active ones.In huge implementations with multiple countries and BU's, the number of campaigns in SFDC can be considerable.This idea is to have a way to choose whether we would only show active or inactive campaigns. The default would be set to "active", but the user could then refer to an inactive campaign.-Greg

I love that when I am creating a LP or a form after I am done I can just hit "approve and close" and move on.  I would love this functionality with Emails, it would definitely save a lot of time, especially if, like me, you have a handful of emails per event.  Thank you!

I would love to see a way to see the forms our customers fill out at inception, before sync, before anything so that I can compare to how it looks on the other side when it is synced with SFDC, incase there was a hiccup in the sync.  I think this would be especially useful since we have noticed as of late some of this information is not getting pushed to SFDC and only showing in marketo (which is only helpful if one of us goes and looks it up, not for the rep working the lead).  It would be nice if the forms showed up like the emails did for the rep to view if necessary.

When 2 leads are merged, the default lead score is added up, but the other score fields are not dealt with the same way: Marketo keeps the value of the master record.It should be possible to define in the admin sections (in field management) the behavior for score fields, amongst the following possibilities:Add the values up (typical preferred for behavior scores)Keep the highest (typical preferred for a demographic score)Keep the lowest (Useful when a score is used as a counter)Keep an average (could be an alternative approach for behavior)Keep the value of the oldest recordKeep the value of the most recent recordKeep the value of the record with the most ancient activityKeep the value of the record with the most recent activity (Could be a good alternative to addition for behavior, when doing some heavy database cleansing)Keep the value of the master record (current behavior)Keep the value of the sync'ed recordKeep the value of the unsync'ed recordKeep the value of the CRM contact sy

When creating a task in Marketo, we can only assign it to a specific user or to the lead owner.We should be able to use any lookup field from SFDC that contains a user ID (so any SFDC lookup(user) field) to set the task, be that field on lead, contact or account.-Greg

When syncing a lead or changing it's owner, only real users and queues are accepted. We cannot use tokens.We should be able to use any lookup field from SFDC that contains a user ID (so any SFDC lookup(user) field) to set the task, be that field on lead, contact or account.A typical use case for this is that I get to know which account a new lead belongs to and I can attach the unconverted lead to this account in SFDC with a lookup(account) field. As a result, I can know the account owner, but as this is no standard field, I cannot use that info to assign the lead.-Greg

If you read any of @Sanford Whiteman​'s hundreds of daily replies, it inevitably comes down to "Yes, what you want to do is possible through Javascript, search for my post on it."  Many of us have shared snippets of script in discussions and ideas but they soon get buried and fossilized.I propose a Javascript / JQuery / Velocity repository where we can share snippets of script with each other. Maybe even a Jfiddle type of place so we can see working examples - heck, take it up a notch and allow it to work with tokens an auto populate our Munchkin / Instance addresses for Ready-To-Implement code.The code would be categorized and would allow for comments but would be searchable by purpose and tags.

It would be helpful to be able to create a Smart List of potential internal marketing recipients for sending sample emails prior to campaign launch.  This way, once emails and messaging are configured, testing groups can be immediately added by referencing the Smart List group.  Another Idea submission references the ability to cumulatively send multiple sample variants or campaign content to the review group at one time.  This feature would nicely complement having access to Smart Lists in the Send Sample feature.Thanks,Patrick Groover