Skip to main content
AkramH
Level 2
Nov 20, 2024 10:32 AM UTC
Solved

What is the best Practice to apply suppressions

Hi Community,

 

What is the best practice for applying suppressions in a journey? Is it recommended to apply suppressions at the audience level, or should they be applied within the journey itself?

 

If it is fine to apply in both the places, is there any pros and cons?

This post is no longer active and is closed to new replies. Need help? Start a new post to ask your question.
DavidKangni
DavidKangniAccepted solution
Adobe Champion and Community Advisor
Nov 20, 2024 3:21 PM UTC

Hi @akramh 

 

Th efficient way is to not engage these profiles in your journeys.

An engageable profile is a record of information representing an individual and is represented in the Profile Service. These records are profiles that you have attempted to engage with using Journey Optimizer’s authoring, decisioning, delivery, experimentation, or orchestration capabilities during the past 12 months.

Basically let say you have 10 M profiles but only 5 M are contactables, you should try to be close to 5M in your audiences used in journeys. Otherwise you will pay for 10 M while using only 5 M.

 

Hope it helps.

Thanks,

David

David Kangni
View in thread

3 replies

DavidKangni
Adobe Champion and Community Advisor
DavidKangniAdobe Champion and Community AdvisorAccepted solution
Adobe Champion and Community Advisor
Nov 20, 2024 3:21 PM UTC

Hi @akramh 

 

Th efficient way is to not engage these profiles in your journeys.

An engageable profile is a record of information representing an individual and is represented in the Profile Service. These records are profiles that you have attempted to engage with using Journey Optimizer’s authoring, decisioning, delivery, experimentation, or orchestration capabilities during the past 12 months.

Basically let say you have 10 M profiles but only 5 M are contactables, you should try to be close to 5M in your audiences used in journeys. Otherwise you will pay for 10 M while using only 5 M.

 

Hope it helps.

Thanks,

David

Translate
David Kangni
    AkramHAuthor
    Level 2
    Nov 21, 2024 6:25 AM UTC

    HI @davidkangni,

     

    Thank you for your response.

     

    If we have 10M initial profiles and communication has been sent to 5M profiles only. In this scenario are we paying for 10M profiles?

     

    Thanks,

    Akram 

    Translate
    DavidKangni
    Adobe Champion and Community Advisor
    DavidKangniAdobe Champion and Community Advisor
    Adobe Champion and Community Advisor
    Nov 21, 2024 5:08 PM UTC

    Yes if the audience used to initiate your journey has 10 M then you're paying for 10 M profiles.
    An engageable profile is a record of information representing an individual and is represented in the Profile Service. These records are profiles that you have attempted to engage with using Journey Optimizer’s authoring, decisioning, delivery, experimentation, or orchestration capabilities during the past 12 months.

     

    Thanks,

    David

    Translate
    David Kangni
      Terms & ConditionsAccessibility statement

      Loading footer...