[Webinar | Wednesday, July 23 | 10 am PT] Elevating Email: How Cineplex Engages Moviegoers with Adobe Journey Optimizer
Join Adobe and Cineplex for a behind-the-scenes look at how Cineplex has transformed its email marketing strategy to meet the moment with real-time customer journeys, personalized batch campaigns, and modular content tailored to each unique moviegoer.
You’ll learn how Cineplex uses Adobe Journey Optimizer to:
- Power dynamic journeys and campaigns in one platform, adapting to real-time data such as attendance, location, and loyalty
- Accelerate content velocity and personalize content based on real-time needs
- Measure success beyond clicks to drive ticket sales, loyalty, and long-term value
Whether you’re reimagining your approach to email or evolving toward customer-centric omnichannel engagement, this session will offer practical insights and inspiration from an industry in motion.
Wednesday, July 23 | 10am PT | 1pm ET