Wait Activity - When Does Timer Start if After In-App Message Action
- July 7, 2025
- 1 reply
- 397 views
Quick question regarding Wait activity. I asked the AI Assistant but got somewhat conflicting answers.
When there is a 3 day Wait activity after an In-app Message action, does the 3 day wait start immediately when the visitor reaches the In-app Message Action step of the Journey or does the wait time only start after the visitor actually triggers the In-app message to be seen? In the example attached, if a visitor get’s to the In-app message activity step of the Journey but never triggers the message, will the Journey end for that profile after 3 days if the visitor never meets the trigger conditions?
If the Wait activity is removed altogether, does the Journey end immediately after the visitor reaches the In-app message step or only after triggering the in-app message to display?
My assumption here is that the 3-day Wait timer starts upon reaching the In-app message activity step in the Journey and gives the visitor 3 days to trigger the message before the Journey ends. If someone could confirm/explain would be great. Thanks!