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mbr4n
Adobe Champion
Adobe Champion
Oct 25, 2022 5:33 PM UTC
Solved

Is there a connection from Journey Optimizer to Analytics?

We currently have Campaign data sending to Analytics. Is there a similar connection to send data (like send count, open/click rate, etc) from AJO to Analytics?

 

Update: We're looking specifically for Adobe Analytics integration.

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Anuhya-YAccepted solution
Community Advisor
Oct 26, 2022 12:59 PM UTC

@mbr4n As of today there is no integration available from AJO to Adobe Analytics to export interaction data (opens/clicks)

4 replies

Community Advisor
Oct 26, 2022 7:07 AM UTC

@mbr4n 

There is an integration available from Adobe Journey Optimizer to Customer Journey Analytics . Various AJO Datasets can be utilized in CJA to pull report on interaction data (opens, clicks). check out the link https://experienceleague.adobe.com/docs/analytics-platform/using/integrations/ajo.html?lang=en

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mbr4n
Adobe Champion
mbr4nAdobe ChampionAuthor
Adobe Champion
Oct 26, 2022 12:51 PM UTC

@anuhya-y Thanks for the reply! Is there an integration specifically to Adobe Analytics from Adobe Journey Optimizer?

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Anuhya-YCommunity AdvisorAccepted solution
Community Advisor
Oct 26, 2022 12:59 PM UTC

@mbr4n As of today there is no integration available from AJO to Adobe Analytics to export interaction data (opens/clicks)

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David_Loyd
Adobe Employee
Adobe Employee
Oct 26, 2022 4:21 PM UTC

AJO & CJA are actually both on top of AEP. So the core objective is that AJO sends the communication. There are some minor reports within AJO. But to get big aggregates you would use CJA because it already has access to all the AJO data as they are part of the underlining platform.

 

Read more on AJO reporting here: https://experienceleague.adobe.com/docs/journey-optimizer/using/reporting/global-report/journey-global-report.html?lang=en

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