In-App Message Not Displaying in Journey (But Works in Campaign)

Question

Hi, I'm currently testing In-App messaging and the In-App works correctly when triggered through a Campaign, but not when triggered through a Journey, even though I'm using the same event trigger (application.launch) in both cases.

In the Journey, the event is triggered successfully and the profile enters the In-App step, but the message never displays on the device. There are no errors shown, and the message works as expected when tested via Campaign.

Has anyone experienced this behavior? Are there specific considerations or limitations when using In-App within Journeys versus Campaigns?

AJODev · Answer

Hello @silvio6 ,

In journey, Did you add wait activity after in-app message action? if not add wait activity after in-app message action.
The journey ends immediately after the In-App activity (with no Wait activity), the message is canceled before it can render on the device. In-App messages in Journeys require a short delay typically seconds to minutes to display. If the journey closes before this window, the message is suppressed and never shown. Adding a Wait activity after the In-App step ensures the message has time to appear.
https://experienceleague.adobe.com/en/docs/journey-optimizer-v2/using/get-started/guardrails#in-app-activity-limitations

Thanks

AJODev

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