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andreacastillom-1
andreacastillom-1
Level 2
Jul 12, 2022 2:28 PM UTC
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Facebook integration - Adobe Journey Optizer

Hi community, 

Is there a way we can integrate Facebook Ads with AJO?

 

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Sneha-Parmar
Sneha-ParmarAccepted solution
Community Advisor
Jul 18, 2022 6:00 AM UTC

Hi,

 

I think currently you can create a custom action to integrate Facebook Ads with AJO to send message.

 

https://experienceleague.adobe.com/docs/journey-optimizer/using/orchestrate-journeys/about-journey-building/using-custom-actions.html?lang=en 

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2 replies

Sneha-Parmar
Community Advisor
Sneha-ParmarCommunity AdvisorAccepted solution
Community Advisor
Jul 18, 2022 6:00 AM UTC

Hi,

 

I think currently you can create a custom action to integrate Facebook Ads with AJO to send message.

 

https://experienceleague.adobe.com/docs/journey-optimizer/using/orchestrate-journeys/about-journey-building/using-custom-actions.html?lang=en 

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    IvanMi1
    Adobe Employee
    IvanMi1Adobe Employee
    Adobe Employee
    Aug 1, 2022 10:05 PM UTC

    In addition to what @sneha-parmar mentioned with custom actions, if you have RTCDP destinations you can use the "Update Profile" action in your Journey to update profiles to include in a Facebook activation segment. Then in the Facebook destination you can grab an exported audience based on segment definition. 

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