Enhancement request - On-demand email sends for list imports into stand-alone AJO

Question

Client is a professional sports team and often has last-minute lists they need to email. They have a stand-alone AJO (no RT-CDP or CDP connected to facilitate real-time audience evaluation).

Example use cases could be:

1. Same-day ticket purchase there were not capture at data refresh from warehouse, or at ticket-purchase event (configured but limited).

2. Communicatsions that need to go to people not typically in the database - such as family members of players/staff, and/or lists from sales-teams for certains games, our group sales members.

We are hoping to receive details on whether list imports and/or real-time evaluation is on the roadmap for stand-alone AJO and highly suggest this functionality as marketing automation platforms fulfill this need.

We have provided workarounds to get the client as close as possible, but are looking for input from other users and Adobe team. Any specific details greatly appreciated!

Anuhya-Y · Accepted Answer

@leadousex

Check out import audience https://experienceleague.adobe.com/en/docs/experience-platform/segmentation/ui/audience-portal?lang=en#import-audience

https://experienceleague.adobe.com/en/docs/journey-optimizer/using/audiences-profiles-identities/audiences/enrichment-attributes

Import audiences via csv has a data expiration of 30 days

check Orchestrated campaigns feature to work on-demand engagements, which is suitable for the use case you are referring to.

https://experienceleague.adobe.com/en/docs/journey-optimizer/using/campaigns/orchestrated-campaigns/orchestrated-campaigns-landing-page

Sukrity_Wadhwa · Answer

Hi @leadousex,Was the given solution helpful to resolve your query or do you still need more help here? Do let us know. In case the given solution was helpful, then kindly choose it as the 'Correct Reply'.Thanks!

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