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Level 4
Apr 17, 2025 9:22 AM UTC
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Custom Data Storage and Ingestion in the "AJO Message Feedback Event Dataset"

Team,

Can we leverage the OOTB Adobe Journey Optimizer Dataset "AJO Message Feedback Event Dataset" to create custom fields for data storage.

My requirement is to create store custom values in OOTB schema and leverage them at the time of personalization. The way we utilize broadloag schema in Adobe Campaign using target mapping.

 

Mohan_Dugganab
Mohan_DugganabAccepted solution
Adobe Employee
Apr 17, 2025 1:18 PM UTC

No, that won't be feasible as "AJO Message Feedback Event Dataset" is a system dataset.

 

You can potentially explore https://experienceleague.adobe.com/en/docs/journey-optimizer/using/orchestrate-journeys/journey-use-cases/technical-use-cases/custom-action-aep for collecting data in the custom schema taking into the consideration the volumes and the type of journeys where this would be used so as to not breach any of the system guardrails.

3 replies

Mohan_Dugganab
Adobe Employee
Mohan_DugganabAdobe EmployeeAccepted solution
Adobe Employee
Apr 17, 2025 1:18 PM UTC

No, that won't be feasible as "AJO Message Feedback Event Dataset" is a system dataset.

 

You can potentially explore https://experienceleague.adobe.com/en/docs/journey-optimizer/using/orchestrate-journeys/journey-use-cases/technical-use-cases/custom-action-aep for collecting data in the custom schema taking into the consideration the volumes and the type of journeys where this would be used so as to not breach any of the system guardrails.

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IvanMi1
Adobe Employee
Adobe Employee
Apr 17, 2025 9:40 PM UTC

Are you looking at add custom metadata field to the channel actions or are you looking to augment fields for personalization. Some additional context on the usecase would be helpful! 

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Apr 18, 2025 2:09 AM UTC

Ivan - for reporting and analysis, we need to export AJO engagement data (email, sms, and push tracking data) to an external system with an externally generated campaign ID. This campaign ID will be used to unify all of the channel tactics. It will be generated externally, sent to AJO, and we need to pass it along / store it when sending the message, so, we can export the engagement data and this ID for external reporting and decisioning. Hope that clarifies. 

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