Carry OCM Audience Enrichment Attributes into AJO Journeys

OCM audiences utilized within Adobe Journey Optimizer (AJO) Journeys should retain and carry forward their specific enrichment attributes.

Why is this feature important to you The true value of an Orchestrated Campaign lies in the rich data compiled during its workflow. When this data drops off as the audience enters a Journey, we lose the context required for deep, individualized downstream messaging and decisioning.

How would you like the feature to work When an OCM audience triggers an AJO Journey, the journey payload should automatically inherit all enrichment attributes calculated during the orchestration phase, making them available for personalization in the Journey canvas.

Current Behaviour OCM audiences used in Journeys do not carry their enrichment attributes into the journey flow.