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ASNeelima
ASNeelima
Level 3
Sep 22, 2025 9:58 AM UTC
Solved

AJO Creating Audience.

Could you please give an example for Streaming Audience /Batch Audience/Edge Audience how are they categorized while selecting under Audience section of AJO, what are the parameters that are considered to segregate the audience into 3 different types?

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Mayank_Gandhi
Mayank_GandhiAccepted solution
Adobe Employee
Sep 22, 2025 11:20 AM UTC

@asneelima 

Audience Type Evaluation Frequency Typical Data Source Example Use Case
Streaming Real-time Event streams, profile changes Abandon cart trigger, visited page in last 5 min
Batch Daily (or on demand) Periodic/batch data Last month’s buyers, VIP tagging
Edge Instantaneous Session/request data Gold member personalization, next page offer
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1 reply

Mayank_Gandhi
Adobe Employee
Mayank_GandhiAdobe EmployeeAccepted solution
Adobe Employee
Sep 22, 2025 11:20 AM UTC

@asneelima 

Audience Type Evaluation Frequency Typical Data Source Example Use Case
Streaming Real-time Event streams, profile changes Abandon cart trigger, visited page in last 5 min
Batch Daily (or on demand) Periodic/batch data Last month’s buyers, VIP tagging
Edge Instantaneous Session/request data Gold member personalization, next page offer
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