Adobe Orchestrated Campaign: Real-Time Relational Data Evaluation Mid-Campaign Description

Allow Orchestrated Campaigns to natively evaluate freshly updated table values mid-execution rather than relying on execution-time snapshots.

Why is this feature important to you We often need to verify if a user achieved an action (like changing an order status or receiving a previous email) right before sending a subsequent message. Inserting wait periods of several hours just to natively re-query updated datasets severely degrades the real-time nature of orchestrated messaging.

How would you like the feature to work Introduce a configuration that forces a live evaluation of specific linked relational datasets mid-canvas before proceeding to the next delivery node.

Current Behaviour Because OC relies on a batch-oriented snapshot at execution time, it does not evaluate freshly updated table values mid-execution