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ayatpatat
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May 14, 2024
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Snowflake and AEP Integration and Federated Audience Composition

  • May 14, 2024
  • 2 replies
  • 1616 views

Hi Everyone,

During the last summit, I learned about an upcoming integration between Snowflake and AEP. This integration will enable marketers to access Snowflake data from AEP on an ad-hoc basis without needing to copy all the data.

There was also an announcement regarding the development of Federated Audience Composition, but I haven't been able to find any documentation on it.

Does anyone have any information or insights about this development?

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2 replies

Krishna_Musku
Community Advisor
Krishna_MuskuCommunity Advisor
Community Advisor
May 15, 2024

Below is the blog post from Adobe Business

https://business.adobe.com/blog/the-latest/beyond-composable-federated-audience-composition-in-adobe-real-time-cdp-and-adobe-journey-optimizer

 

    NimashaJain
    Adobe Employee
    NimashaJainAdobe EmployeeAccepted solution
    Adobe Employee
    May 16, 2024

    check out ->  https://experienceleague.adobe.com/en/docs/experienceplatform/sources/connectors/databases/snowflake#title  

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