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SaurabhDeswal
Level 2
September 11, 2024
Solved

Profile count mismatch with commerce data

  • September 11, 2024
  • 2 replies
  • 1016 views

Hi,

 

I am having profile count mismatch with the backoffice commerce data that is sent to AEP. When I check in commerce, there are 100k unique buyers who made a purchase, but when I do segmentation in AEP, I get only 60k profiles. I did various tests to see if we are receiving backoffice events data into AEP or not, and I saw the events data is coming in into profile as soon as an order is placed into magento, and I couldn't find a single profile getting dropped from events randomly.

A strange thing I saw in the backoffice dataset is that it is receiving 1k records but only ingesting 600-700 records, but none of the records are failing. Could this be a problem on why profile counts are low in segmentation?

 

TIA

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Best answer by arpan-garg

Hi @saurabhdeswal  - How are you defining identity of a profile in AEP? Out of the 1000 records you are ingesting , does all of them belong to different customer, is there a possibility that out of 1000 records , some records belong to same customer due to which AEP just understand it as the same customer brought some other product.

 

Thanks,

Arpan

2 replies

arpan-garg
Community Advisor
arpan-gargCommunity AdvisorAccepted solution
Community Advisor
September 12, 2024

Hi @saurabhdeswal  - How are you defining identity of a profile in AEP? Out of the 1000 records you are ingesting , does all of them belong to different customer, is there a possibility that out of 1000 records , some records belong to same customer due to which AEP just understand it as the same customer brought some other product.

 

Thanks,

Arpan

    S
    SaurabhDeswalAuthor
    Level 2
    September 12, 2024

    Hi Arpan, you made a really good point. So if AEP stitches 2 different emails into a single profile, the segmentation count would count that as 1 if an order is placed from both of those profiles? 

    For example: AEP stitched email A and email B into one profile. Now email A places an order and later email B places two orders.

    Would AEP segmentation output 1 profile if I put an condition to output profiles with 3 orders?

      kautuk_sahni
      Community Manager
      kautuk_sahniCommunity Manager
      Community Manager
      September 16, 2024

      @saurabhdeswal Did you find the suggestion helpful? Please let us know if you require more information. Otherwise, please mark the answer as correct for posterity. If you've discovered a solution yourself, we would appreciate it if you could share it with the community. Thank you!

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