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marina_bear
Level 3
June 14, 2017
Solved

Import Shared Audiences into Analytics

  • June 14, 2017
  • 16 replies
  • 9814 views

Hi,

We have some segments in Shared Audiences from Adobe Campaign which we want to pass to Adobe Analytics.

How do we go about it?

Thanks.

Marina

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Best answer by florentlb

Hi Marina,

Adobe Campaign supports visitorID (which is the same as MCID from Campaign's perspective) or what we call declaredID, which is for you to define through a reconciliation key. Usually, Adobe takes charge of that part for you when provisioning/setting up the integration. Though I'm not sure you can reconcile with other than profile data.

Here is the documentation we have on this subject: Introduction - Provisioning and configuration - Importing/Exporting audiences 

You can also find information about cookies used by Campaign here: Foreword

Hope this helps,

Florent.

16 replies

Gigazelle
Adobe Employee
Adobe Employee
June 16, 2017

Data Sources are typically used to tie online/offline data together, and the way that is done is via the transactionID​​ variable. I am not aware of a way to use transactionID specific to Adobe Campaign, but if you are able to determine a method, it is certainly within the realm of possibility.

marina_bear
Level 3
June 19, 2017

thanks, Gigazelle

Adobe Campaign has deliveryID that I assume may work similar to transactilnID, perhaps florentlb​ could clarify?

However I am not sure what ID is used to store AC audiences in AMC (Shared Audiences). Jantzen.Belliston​ would it be MCID, viistorID, else?

My thinking is if we cant use the same ID as Shared Audiences uses to pass those audiences into AA via Data Sources, then .... what are other options? Could cookies be an option? Can Adobe Campaign can be configured set cookies?  florentlb

florentlb
florentlbAccepted solution
Level 10
June 19, 2017

Hi Marina,

Adobe Campaign supports visitorID (which is the same as MCID from Campaign's perspective) or what we call declaredID, which is for you to define through a reconciliation key. Usually, Adobe takes charge of that part for you when provisioning/setting up the integration. Though I'm not sure you can reconcile with other than profile data.

Here is the documentation we have on this subject: Introduction - Provisioning and configuration - Importing/Exporting audiences 

You can also find information about cookies used by Campaign here: Foreword

Hope this helps,

Florent.

jantzen_b
Adobe Employee
Adobe Employee
June 19, 2017

The Experience Cloud Audiences use the MCID 'mid' value to ID the user across products. Using your own ID as the 'mid' is not supported and can result in issues with the integrations.

jantzen_b
Adobe Employee
Adobe Employee
July 10, 2017

Hi Marina

Is there an answer we can mark as correct here in case others also have this question?

Thanks,
Jantzen

marina_bear
Level 3
July 10, 2017

Yes and thanks!