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datapro1
March 7, 2022
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Adobe Customer Journey Analytics (CJA) questions

  • March 7, 2022
  • 1 reply
  • 1362 views

Hi all,

 

I'm trying to learn more about Adobe CJA and have a couple of questions.

 

Identity Stitching:  How does getting data into CJA work with stitching identities across channels.  Example, I've got a customer ID in one source, cookies in another and phone number in a third.  How does CJA stitch these together across my customer (and prospect) population?

 

Time Series:  How does Adobe CJA enable time series analysis?  I've seen tables and Venn diagrams as CJA output, can it map out customer journeys over a time dimension too?

 

Thank you!

DP

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    Best answer by Kishore_Reddy

    Hey @datapro1 

     

    Here's references could help:

     

    1. Omnichannel insights using Customer Journey Analytics: https://www.youtube.com/watch?v=_Y4QMY8y1po 

     

    2. Customer Journey Analytics - The Inside Scoop: https://www.youtube.com/watch?v=L2EWCOHeyXI 

    1 reply

    Kishore_Reddy
    Community Advisor
    Kishore_ReddyCommunity AdvisorAccepted solution
    Community Advisor
    March 8, 2022

    Hey @datapro1 

     

    Here's references could help:

     

    1. Omnichannel insights using Customer Journey Analytics: https://www.youtube.com/watch?v=_Y4QMY8y1po 

     

    2. Customer Journey Analytics - The Inside Scoop: https://www.youtube.com/watch?v=L2EWCOHeyXI 

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