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Best answer by SantoshSai

Hi @vickey-1,

This could be a broader topic (and honestly, depends on your site setup), but I’ll try to cover the basics that helped us get SEO working smoothly on EDS:

Yes, AEM Edge Delivery does support SE!

EDS renders fully structured HTML at the edge, so crawlers like Google can easily read it - unlike SPAs where you often need server-side rendering or pre-rendering tricks.

This is what works OOTB

  • You can define custom <title>, <meta name="description">, Open Graph, and Twitter meta tags directly inside your head.html.

  • It supports clean URLs and even route mapping via fstab.yaml, which is super handy for SEO.

  • You can expose your own /robots.txt and /sitemap.xml, either as static files or through serverless logic.

  • Injecting structured data (JSON-LD) is totally possible - just drop the <script type="application/ld+json"> in your head block.

  • Pages are rendered as plain HTML (no JS-heavy output), so bots can read them easily.

Only different in tradtional AEM: You won’t find page properties like dc:title or cq:tags - instead, metadata is usually defined in the markdown front matter or in the Git-managed templates.

2 replies

SantoshSai
Community Advisor
SantoshSaiCommunity AdvisorAccepted solution
Community Advisor
July 11, 2025

Hi @vickey-1,

This could be a broader topic (and honestly, depends on your site setup), but I’ll try to cover the basics that helped us get SEO working smoothly on EDS:

Yes, AEM Edge Delivery does support SE!

EDS renders fully structured HTML at the edge, so crawlers like Google can easily read it - unlike SPAs where you often need server-side rendering or pre-rendering tricks.

This is what works OOTB

  • You can define custom <title>, <meta name="description">, Open Graph, and Twitter meta tags directly inside your head.html.

  • It supports clean URLs and even route mapping via fstab.yaml, which is super handy for SEO.

  • You can expose your own /robots.txt and /sitemap.xml, either as static files or through serverless logic.

  • Injecting structured data (JSON-LD) is totally possible - just drop the <script type="application/ld+json"> in your head block.

  • Pages are rendered as plain HTML (no JS-heavy output), so bots can read them easily.

Only different in tradtional AEM: You won’t find page properties like dc:title or cq:tags - instead, metadata is usually defined in the markdown front matter or in the Git-managed templates.

Santosh Sai
    BrianKasingli
    Community Advisor and Adobe Champion
    BrianKasingliCommunity Advisor and Adobe Champion
    Community Advisor and Adobe Champion
    July 12, 2025

    Yes!, AEM Edge Delivery Services (EDS) supports SEO. One of its key advantages is that pages are server-side rendered and delivered as fully-formed HTML files (from the content source like Google Drive or Share Point). You can inspect the page source (without relying on JavaScript) and see the actual HTML content — which is ideal for search engines to crawl and index. (example: https://www.volvotrucks.ca/en-ca/ )

    In addition:

    • You can configure SEO-critical metadata like <title>, <meta name="description">, <meta name="robots">, Open Graph tags, Twitter cards, etc., using a metadata block directly in the content document or a centralized metadata sheet. 

    • URLs are clean and derived from the document name (e.g., lowercase-dashes.html), improving crawlability.

    • Redirects (301s) are handled through a CSV sheet and deployed at the CDN layer to avoid SEO ranking drops.

    • Pages are optimized for Core Web Vitals, improving rankings by ensuring performance, stability, and responsiveness.

    You can explore more on this in the Indexing & SEO guide for AEM EDS.

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