Creating LAL and Influential Triats | Community
Skip to main content
T
TimeIndicator1
Level 3
March 30, 2020
Question

Creating LAL and Influential Triats

  • March 30, 2020
  • 1 reply
  • 4339 views

Hi,

I am noticing a high overlap between segment due to the LAL trait and I am wondering if 'influential traits' can play a part on this.  If I exclude anything that are part of the influential trait, would that help decrease the overlap. 

Thanks

 

This post is no longer active and is closed to new replies. Need help? Start a new post to ask your question.

1 reply

V
varunkalra30
April 1, 2020

Hi there,

 

Adding those influential traits as suppression condition in the segment will help, but that may not remove all of the overlapping devices, as that depends upon the accuracy and reach settings that you selected while creating the algo trait.

 

Thanks,

Varun Kalra

T
TimeIndicator1Author
Level 3
April 1, 2020

Hi Varun,

 

Would you be able to let us know what goes into the algorithm for look-a-like model?

 

Thanks

Terms & ConditionsAccessibility statement

Loading footer...