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Audience Segments from AAM to Adobe Target, AMO and Adobe Campaign

Forum|Forum|8 years ago
May 9, 2017
21 replies
13877 views

Hi all,

I have requirement to import Audience Segments from AAM to Adobe Target, AMO and Adobe Campaign.

Kindly suggest us the way these integrations could be achieved ASAP.

Appreciate all your responses.

Thanks,

Rama.

Audience Manager

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Best answer by ankitbhatt

Hi Rama,

1. For AAM To Target Segment Sharing, nothing as such needs to be done at AAM level or Target level. You just need to get your Organization provisioned for Shared Audiences/ Profiles and Audiences/ People Core Services. For provisioning your account for Shared Audiences, please fill below form:

https://adobe.allegiancetech.com/cgi-bin/qwebcorporate.dll?idx=X8SVES&preview=1&design=1

Once People Core Services gets provisioned that means Segments Sharing functionality is actually configured at your Audience Manager end in the form of Data Sources and Destinations and as well as in Target setup. So, you need not to do anything at your end. Once configured you are all set to share Audience Manager Segments to Target with the help of Marketing Cloud Audiences.

2. You actually need to go though People Core Services provisioning for this. Without Core Services, you will not be able to share AAM Segments with Target.

Hope this explanation helps. :)

Thanks,

Ankit Bhatt

Show previous replies

AEM_ForumAuthor

Level 10

Hi Ankit/Tanmay,

Appreciate all your responses.

Ankit, I have just two last questions:

1. AAM to Target: This requires Profiles and Audiences Enablement on your account. Post this, there will be an option to share audience across platform which can be leveraged for the current requirement.

Kindly explain what needs to be done on AAM and what needs to be done on Target to achieve this, at a very high level, may be 2-3 bullet points.

"Profiles and Audiences Enablement on your account" on which side? AAM or Target?

2. No need to go for People Core Service? When will we take this route?

Thanks,

Rama.

ankitbhatt

Accepted solution

Adobe Employee

Hi Rama,

1. For AAM To Target Segment Sharing, nothing as such needs to be done at AAM level or Target level. You just need to get your Organization provisioned for Shared Audiences/ Profiles and Audiences/ People Core Services. For provisioning your account for Shared Audiences, please fill below form:

https://adobe.allegiancetech.com/cgi-bin/qwebcorporate.dll?idx=X8SVES&preview=1&design=1

Once People Core Services gets provisioned that means Segments Sharing functionality is actually configured at your Audience Manager end in the form of Data Sources and Destinations and as well as in Target setup. So, you need not to do anything at your end. Once configured you are all set to share Audience Manager Segments to Target with the help of Marketing Cloud Audiences.

2. You actually need to go though People Core Services provisioning for this. Without Core Services, you will not be able to share AAM Segments with Target.

Hope this explanation helps. :)

Thanks,

Ankit Bhatt

AEM_ForumAuthor

Level 10

This explanation helps a lot indeed.

I once again appreciate all your knowledge and patience.

Thanks,

Rama.

Gaurang-1

Level 9

This Post has been moved from Adobe Media Optimizer community to Adobe Audience Manager community

sundhara_vadivu

Level 2

Hi Ankit, We have got Shared Audience and A4T provisions Enabled from Adobe Client Care for our company's adobe account. And I am able to see all the Segments (that I have created in AAM ) under Target Audience Library. Now I would like to view only specific segments from AAM to be shown under Adobe Target Audience Library. 1). Can you please update me that Is there any way/option that will enable us to select specific segments in AAM to show up under Target Audience Library?. Thanks, Sundhara Vadivu M

Varun_Kalra

Level 9

Sundhara,

There is no way at present to show list of some segments in Target those are coming from Shared Audience.

Thanks,

Varun Kalra

J

JerryHe1

Level 3

I am a little late to the game but I wrote a blog on segment sharing between Adobe Campaign and Adobe Audience Manager. It is 3 parts and is based on my Summit Session from 2017. It has good content that is very relevant to the question here:

(Edited by Moderator to remove links).