Will deleting a processing rule change data 24 hours prior? | Community
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abf29
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October 7, 2022
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Will deleting a processing rule change data 24 hours prior?

  • October 7, 2022
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Best answer by Jennifer_Dungan

No.. processing rules run on the data as it's coming into the system. 

So think of what happens when a tracking call is sent.

 

1. Your website builds the request and sends it to Adobe

2. Adobe does some basic processing - i.e. getting the User Agent and Header information of the call, getting the IP address (and obfuscating it if that is turned on), etc

3. Then comes Processing Rules

4. Now the Vista Rules

5. Marketing Channel Rules

6. Data is added to your suite

 

Any data that has already been processed (such as tracking that was captured 24 hour prior).

 

If you need to manipulate "past" data, then you might need to look into classification rules

1 reply

Jennifer_Dungan
Community Advisor and Adobe Champion
Jennifer_DunganCommunity Advisor and Adobe ChampionAccepted solution
Community Advisor and Adobe Champion
October 7, 2022

No.. processing rules run on the data as it's coming into the system. 

So think of what happens when a tracking call is sent.

 

1. Your website builds the request and sends it to Adobe

2. Adobe does some basic processing - i.e. getting the User Agent and Header information of the call, getting the IP address (and obfuscating it if that is turned on), etc

3. Then comes Processing Rules

4. Now the Vista Rules

5. Marketing Channel Rules

6. Data is added to your suite

 

Any data that has already been processed (such as tracking that was captured 24 hour prior).

 

If you need to manipulate "past" data, then you might need to look into classification rules

A
abf29Author
New Member
October 10, 2022

Thanks Jennifer! I am running a few test in rule builder to see if we can correct the issue.

Jennifer_Dungan
Community Advisor and Adobe Champion
Jennifer_DunganCommunity Advisor and Adobe Champion
Community Advisor and Adobe Champion
October 10, 2022

Good luck! 

 

If you are using Regex, I actually like using http://www.regextester.com/ this allows me to test multiple items at once while building the rules, and the hover on each part of the rule allows me to confirm the logic of what I am building.

 

Don't forget, IF you are creating multiple "overlapping" rules, they are run in order; to make sure the most important rules (the ones that should take precedence) are the last ones in the list.

 

And luckily, with classification rules, you can keep tweaking them.. as you can reprocess data up to 6 months prior.

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