Tracking In-Text Hyperlinks

One of the simplest methods is to create an "Internal Campaign" tracking (ITM or ICID) using a Visit Level (or I suppose longer, but with custom attribution, Visit should be sufficient) expiry.

Similar to how you track your external campaigns (UTM or CID) into s.campaign (eVar0 / Tracking Code), you would capture and store your internal campaigns into your custom eVar specifically for linking within your site.

You can also get some interesting cross results between your external campaigns (what drove people to the site) and your internal campaigns (what drive people within the site during their visit).

Internal Campaigns don't have to be as detailed as external campaigns, because you already have access to the user's journey within your sites (Activity Map, Previous Page, Flow Diagrams, etc).

If you really need to get fancy, you could also add custom actions to those internal clicks to capture events, or additional correlations on the action, but I would investigate other options first.

You might even get away with just Activity Map data, with properly coded regions (the out of the box isn't very good), you can get a lot of insights right there.

So you want to track some links on the AEM pages right? I would say the easiest and quickest way to do is making that link as 'Priority Link' in that AEM component.