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Time Zone Change in Adobe Analytics
Hi,
What would be the impact of changing the timezone in Adobe Analytics? Once changed and If I revert the settings back to default, will the data be retained as like now?

Hi,
What would be the impact of changing the timezone in Adobe Analytics? Once changed and If I revert the settings back to default, will the data be retained as like now?

The biggest impact is that you'll see some hours that are double counted, or skipped hours, depending on which way you adjust the report suite's time zone.
As long as you're aware of that, you can go ahead and make the change.
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