The traffic of a referrer is assigned to two last touch channels simultaneously | Community
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florianr7064714
florianr7064714
Level 2
May 13, 2019
Solved

The traffic of a referrer is assigned to two last touch channels simultaneously

  • May 13, 2019
  • 1 reply
  • 1142 views

Hi,

I have a question about the assignment of a referrer to last touch channels. We identified that one of the referrers was shown for the last touch channels direct and other.

Here you can see screenshots of the problem. The referrer, which is marked black (the referrer has a redirect to the default page of a browser on mobile devices) in the picture, has visits for both, "direct" and "other".

Does anyone know why?

Thanks a lot!

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Best answer by PratheepArunRaj

Dear Florian,

'Referrer' & 'Last Touch Channels' work on two different logic and both the dimensions are completely different altogether.

I would prefer to use 'Last Touch Channel Detail' and see whether you are able to identify the same 'Referrer' or 'Referring Domain' listed to sub relate with 'Last Touch Channel'.

Thank You!

Arun

1 reply

PratheepArunRaj
Community Advisor and Adobe Champion
PratheepArunRajCommunity Advisor and Adobe ChampionAccepted solution
Community Advisor and Adobe Champion
May 15, 2019

Dear Florian,

'Referrer' & 'Last Touch Channels' work on two different logic and both the dimensions are completely different altogether.

I would prefer to use 'Last Touch Channel Detail' and see whether you are able to identify the same 'Referrer' or 'Referring Domain' listed to sub relate with 'Last Touch Channel'.

Thank You!

Arun

Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics
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