Salesforce marketing cloud push notifications data to adobe analytics | Community
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gautham_madala
gautham_madala
Level 5
May 3, 2024
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Salesforce marketing cloud push notifications data to adobe analytics

  • May 3, 2024
  • 1 reply
  • 1284 views

Hello, 
Problem : I am trying to get push notifications impressions data into adobe / more specifically how many users were targeted with push notification 

Question - I am not sure whats the best way to get my salesforce marketing cloud extact target data ( push notifications ) into adobe analytics ( common key here would be internal customer id ), 
I dont have AJO or Audience manager, I just have AEP. 
A solution I thought was created datasets in AEP and sending it as a SFTP destination to Adobe analytics , but I heard it rewrites the existing data as a classification. 

If anyone can please help me understand the detailed steps of a solution to the above problem that will be great. 
Thanks 

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    Best answer by Krishna_Musku

    Hello @gautham_madala, I am not familiar with Salesforce and Adobe Integration. But i found the info on data stitching application of Adobe and Salesforce by Datajoin.

    https://exchange.adobe.com/apps/ec/101530/datajoin-integration-for-adobe-analytics-salesforce

    I hope this helps!

    1 reply

    Krishna_Musku
    Community Advisor
    Krishna_MuskuCommunity AdvisorAccepted solution
    Community Advisor
    May 7, 2024

    Hello @gautham_madala, I am not familiar with Salesforce and Adobe Integration. But i found the info on data stitching application of Adobe and Salesforce by Datajoin.

    https://exchange.adobe.com/apps/ec/101530/datajoin-integration-for-adobe-analytics-salesforce

    I hope this helps!

      gautham_madala
      gautham_madalaAuthor
      Level 5
      May 7, 2024

      Hello @krishna_musku , 
      Thanks for providing this link. 
      I am looking at a specific salesforce product within marketing cloud called exact target which has the push notifications data as per which customer is getting push notification or not. 
      I dont see DataJoin providing such info. And also my problem is around using the FTP solution route. IDK if this will rewrite the existing data classifications in adobe. 

       

        Krishna_Musku
        Community Advisor
        Krishna_MuskuCommunity Advisor
        Community Advisor
        May 7, 2024

        @gautham_madala It will overwrite data on conflicts. That too only if you selected that option in import options. If you are not sure, can you try once in dev/stage report suite.

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