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cameron_abdo
October 16, 2015
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Pulling Specific Metrics

  • October 16, 2015
  • 3 replies
  • 1361 views

What's the easiest way to pull the following metrics for specific properties?

1.       Number of followers

§  Growth rate (organic vs. non)

§  Un-Follower rate

2.       Avg. Brand Tweets per Day

3.       Avg. Clicks per Tweet

4.       Avg. Response rate per Tweet  

5.       Avg. Retweets per Tweet

6.       Engagement rate of followers

 
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Best answer by Gigazelle

Are you looking to obtain this data within Adobe Analytics or Adobe Social? The metrics you're looking at lead me to believe this might be better in the Social subforum.

3 replies

Alexis_Cazes_
Alexis_Cazes_
Level 10
October 16, 2015

Did you look at the Adobe Social product ? 

C
cameron_abdoAuthor
October 16, 2015

We have adobe social. However, the tutorials do not make it easy to figure out the specifics to the software. The reports I pull for clients don't have all the information our clients require such as Growth rate (organic vs. non), Un-Follower rate, Avg. Brand Tweets per Day, Avg. Clicks per Tweet, Avg. Response rate per Tweet, Avg. Retweets per Tweet. The client is specifically asking for percentages to better compare the metrics week to week. 

Gigazelle
Adobe Employee
GigazelleAdobe EmployeeAccepted solution
Adobe Employee
October 16, 2015

Are you looking to obtain this data within Adobe Analytics or Adobe Social? The metrics you're looking at lead me to believe this might be better in the Social subforum.

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