Problem with tracking in the context of aggregation to predefined channels | Community
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E
ewaciesl
May 25, 2022
Solved

Problem with tracking in the context of aggregation to predefined channels

  • May 25, 2022
  • 2 replies
  • 984 views

Hi,

Please help me with below issue.

There is "unknown paid channel" traffic in our Adobe Analytics reports, which we assume was previously our tactical efforts. Also "unknown campaign ids" is showed up as unknown traffic, which we think might be our mailing activity.

Can you help to answer why this traffic started getting attributed to unknown sources? In the April reports it was traffic well attributed to our paid channels. So now could this be a bug in Adobe Analytics?

 

Many thanks in advance.

 

Best, 

Ewa

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Best answer by yuhuisg

Tip: You can edit your post at any time, so that saves you the need to add this second post.

For this 2nd question: the parameter is defined in your Analytics implementation.

  • If you're using AEP Data Collection Tags a.k.a. Adobe Launch, then check the Analytics extension for its "Campaign" input, found in Global Variables > Additional Settings.
  • If you're using the AppMeasurement.js code directly in your pages, then check the s.campaign variable.

2 replies

E
ewacieslAuthor
May 25, 2022

And second question: what is the parametr in Adobe Analytics which allow us to recognise paid channels? I mean the similar element to GA's UTM.

 

Thanks, 

Ewa

yuhuisg
Community Advisor
yuhuisgCommunity AdvisorAccepted solution
Community Advisor
May 25, 2022

Tip: You can edit your post at any time, so that saves you the need to add this second post.

For this 2nd question: the parameter is defined in your Analytics implementation.

  • If you're using AEP Data Collection Tags a.k.a. Adobe Launch, then check the Analytics extension for its "Campaign" input, found in Global Variables > Additional Settings.
  • If you're using the AppMeasurement.js code directly in your pages, then check the s.campaign variable.
yuhuisg
Community Advisor
yuhuisgCommunity Advisor
Community Advisor
May 25, 2022

Which dimension are you using where you see "unknown paid channel"? Similarly, which dimension are you using where you see "unknown campaign ids"?

Perhaps a screenshot can help to clarify what you're seeing.

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