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Mark_Huber
Mark_Huber
Level 1
August 22, 2017
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Integrations with other third-party marketing tools?

  • August 22, 2017
  • 1 reply
  • 1152 views

My company recently purchased Adobe Campaign and Adobe Analytics.

Is it possible to integrate these two products with other third-party marketing tools not listed in the Adobe Marketing Cloud Exchange?

  • Social media management and reporting tools (e.g. Sprout Social, Oktopost)
  • Marketing attribution tools (e.g. Bizible, BrightFunnel)
  • Predictive marketing analytics tools (e.g. Lattice, 6sense)
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Best answer by Gigazelle

Hi Mark, you can use Data Sources​ to integrate with pretty much any other third-party tools. It would simply be a matter of lining up the third-party export with the applicable Analytics variable columns in a data source upload file.

1 reply

Gigazelle
Adobe Employee
GigazelleAdobe EmployeeAccepted solution
Adobe Employee
August 24, 2017

Hi Mark, you can use Data Sources​ to integrate with pretty much any other third-party tools. It would simply be a matter of lining up the third-party export with the applicable Analytics variable columns in a data source upload file.

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