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September 13, 2016
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Integrating Adobe Digital Analytics with Adobe Campaign

  • September 13, 2016
  • 1 reply
  • 654 views

Hello Folks,

I am new to Adobe tools. I want to know

1 .How does Adobe Digital Analytics store the data that it captures from Traffic, Event or Conversion Variables>? I s it in a DB and in form of tables?

2. How can I import this data from Adobe Anaytics into Adobe Campaign so that I can make use of this data in Adobe Campaign to take decisions related to increase campaign effectiveness via segmentation etc.?

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Best answer by jantzen_b

Since this is an older post, I'm assuming you've solved this issue. Incase others find this post, I'll post the link to the documentation below:

https://experienceleague.adobe.com/docs/campaign-standard/using/integrating-with-adobe-cloud/working-with-campaign-and-analytics/about-campaign-analytics-integration.html?lang=en#integrating-with-adobe-cloud

1 reply

jantzen_b
Adobe Employee
jantzen_bAdobe EmployeeAccepted solution
Adobe Employee
March 3, 2021

Since this is an older post, I'm assuming you've solved this issue. Incase others find this post, I'll post the link to the documentation below:

https://experienceleague.adobe.com/docs/campaign-standard/using/integrating-with-adobe-cloud/working-with-campaign-and-analytics/about-campaign-analytics-integration.html?lang=en#integrating-with-adobe-cloud